May is Retailer Appreciation Month, and we’re excited to take a moment to celebrate the incredible retailers who help make Dixie Belle Paint the brand it is today. This month, we’re highlighting some of our amazing retail partners who go above and beyond to serve their communities, share their love for DIY, and inspire creativity. Join us as we shine a spotlight on these hardworking retailers and the passion they bring to their businesses.
Spotlight on Rhonda’s Creations & Collectibles
Meet Rhonda, the passionate owner of Rhonda’s Creations & Collectibles, a proud Dixie Belle retailer for the past five years. Rhonda began using Dixie Belle after trying a different brand her sister sold. However, as time passed, she felt the need for a change. She ordered two jars of Dixie Belle and was instantly hooked after just one project. The smooth application and brushstroke-free finish made a lasting impression. She knew then that Dixie Belle was the brand she wanted to offer at Those Were The Days.
Rhonda’s love for Dixie Belle goes beyond selling paint; she’s dedicated to helping her customers discover the same joy. To show her appreciation, she offers a loyalty card—buy 10, 8 oz jars, and get a punch for each purchase. After 10 punches, customers receive a free jar of paint! She also collects emails through the cards for a chance to win a special drawing, ensuring her customers stay engaged and return for more.
Rhonda works three days a week at Those Were The Days, a beautiful three-floor marketplace, where she has her booth upstairs. For Rhonda, painting with Dixie Belle is more than a business—it’s therapy. After placing her mother in a nursing home and losing her in April 2023, painting became a way to honor her mom’s love for art. Rhonda calls Dixie Belle her “therapy” and continues to pour her heart into each project, keeping her mom’s memory alive through creativity.
We’re so grateful to have Rhonda as part of the Dixie Belle family. Her passion and dedication inspire others to rediscover the joy of painting.
Spotlight on Hebehome
Introducing Hebehome, the first and only Dixie Belle dealer in Denmark! Their journey started years ago when they sought a paint that could create realistic patina effects, like rust. They discovered Patina Paint, which quickly became one of their favorites.
Over time, Hebehome expanded to offer all of Dixie Belle’s product lines, providing a comprehensive selection for all skill levels. With 15 years of painting experience, Hebehome excels in guiding customers through every project. Whether tackling a DIY project or a larger transformation, they offer expert advice to achieve the perfect look.
For Hebehome, the key to success isn’t just the paint—it’s the knowledge shared with customers. They ensure their clients have everything needed to bring their creative visions to life. One of their top products is Bonding BOSS, perfect for tricky surfaces. It’s a must-have, as seen in their stunning kitchen makeover using Silk All-In-One Mineral Paint.
To learn more about their journey with Dixie Belle and explore their incredible transformations, visit Hebehome’s website or check out their blog post on their favorite project. We’re proud to have them as part of the Dixie Belle family, sharing inspiration and expertise with the DIY community in Denmark!
Spotlight on Le French Hen LLC
Meet Leslie Clarke, the talented owner and artist behind Le French Hen LLC, a proud Dixie Belle retailer. Leslie’s journey began when she was dissatisfied with other paint brands and sought something better. After trying Dixie Belle samples, she was hooked! The quality spoke for itself, and she knew she found the perfect match for her business.
One of Leslie’s favorite pieces is the Dried Sage Dresser, painted with Chalk Mineral Paint. She used it as both a stain and finish to preserve the wood top. This project showcases how versatile and affordable Dixie Belle products are. Leslie loves how easy the paint is to use, and it always delivers stunning results.
To keep her business thriving, Leslie spends 8-10 hours a week at Colliope Co, where her booth is located. She helps customers, gives live demos, and answers questions. By regularly painting furniture and home décor, Leslie provides real-life examples of what Dixie Belle can do, building trust with her customers.
Leslie also hosts workshops and classes like her Paint Your Own Furniture Workshop and Boujee Birdhouses classes. These allow her to share her love for Dixie Belle, teaching others how to create beautiful transformations.
In addition to her hands-on approach, Leslie runs a full website—www.lefrenchhen.com—and stays connected with customers through email marketing and her Loyalty Club. Customers earn a free 4 oz jar of paint after every 10 Dixie Belle purchases.
Leslie is active on Facebook and Instagram, hosting events and sharing her projects. Her dedication to Dixie Belle Paint has made Le French Hen LLC a trusted destination for vintage French-inspired décor, painted furniture, and DIY inspiration.
Thank you, Leslie, for being such an important part of the Dixie Belle community. Your passion and commitment inspire us all!
Spotlight on Uncovering Treasures
Meet Neely Pearson Hostetler, the passionate owner of Uncovering Treasures inside Louisville Trading Co in Louisville, Mississippi. Neely’s journey with Dixie Belle began in 2020 during the global pandemic. Despite the uncertainty, Neely took a leap of faith, and that decision has since transformed her business. Now, over five years later, she proudly supports Dixie Belle’s high-quality, American-made products, which she believes are the best on the market.
Neely’s go-to product is Chalk Mineral Paint. She especially loves the colors Fluff, Peony, and Palmetto. These colors, along with the paint’s quick-drying, self-leveling, and minimal prep features, make it perfect for various projects. Neely appreciates how effortlessly Dixie Belle’s products make her work, and how easy they are to clean up.
What truly sets Dixie Belle apart for Neely is the support from the company. From color charts to social media posts and a sense of community in the private retailer Facebook group, Neely feels supported every step of the way. Despite being in a small rural town in East Mississippi, she’s never felt overlooked. Neely deeply values the partnership and is thankful for the continued support from the Dixie Belle team.
Thank you, Neely, for being such a dedicated member of the Dixie Belle family. Your passion and commitment to your customers leave a lasting impact. We’re proud to be part of your journey. Keep uncovering those treasures!
Spotlight on Redux Design Studio
Meet the owner behind Redux Design Studio, a furniture refinishing business where creativity, inspiration, and passion flourish. When the owner expanded and opened a storefront, they wanted more than just beautiful pieces. The goal was to create a one-stop shop where customers could choose a color for a commissioned piece or refinish their own furniture. By offering stunning furniture, quality products, and expert knowledge, Redux Design Studio quickly became a creative hub in the community.
It’s been a steady journey building awareness and trust. Through consistent marketing and hard work, Redux Design Studio has become a go-to destination for DIYers and furniture lovers. Today, it’s not just a place to buy Dixie Belle Paint—it’s where customers come for custom furniture, high-quality products, and expert guidance.
Redux Design Studio thrives by offering:
- Custom refinished furniture
- Dixie Belle Paint and products
- Hands-on advice and support for DIYers
The combination of quality products, passion, and persistence keeps this business strong—even during tough times. Redux Design Studio’s mission is simple: empower others to create beauty in their homes, one brushstroke at a time. As the owner says, “Whatever your DIY needs, Redux Design has it.”
We’re proud to have Redux Design Studio in the Dixie Belle family, inspiring DIYers and creating beautiful transformations in their community!
Retailer Spotlight: Southern Pickens
In 2015, Kristi Hardaway was working full-time in healthcare marketing, married with a young son, and dreaming of being a stay-at-home mom. A close friend, Summer Hammons of Hammons Nest, encouraged her to turn her craftiness into a business through a vendor-based store. After discussing with her husband, Kristi took the leap and started Southern Pickens.
Beginning with a small booth inside Summer’s store, Kristi sold various crafts but soon found her niche with door hangers. Her business grew, expanding to a hallway’s worth of space. By 2016, Kristi hosted paint parties featuring Dixie Belle Paint, and her Etsy sales flourished. When the pandemic hit, Kristi transitioned fully to online sales.
In 2022, Kristi took over Summer’s Dixie Belle retailership and opened a second Etsy shop showcasing her digital artwork. She expanded her product line in 2024 to include Dixie Belle’s Silk line and became a Certified Elite Retailer in 2025. Kristi now has a booth at Rust Magnolias Marketplace in Ruston, LA.
Kristi balances her thriving business with being a wife, mom to two, homeschool teacher, and campus worship director. We’re proud to spotlight Kristi and Southern Pickens as inspiring members of the Dixie Belle family.
Thank you Dixie Belle retailers!
A big thank you to all of our incredible retailers who bring passion, creativity, and expertise to the communities they serve. Your hard work, dedication, and commitment to empowering DIYers make a world of difference. We’re so proud to be part of your journey and grateful for the amazing impact you have in helping others create beauty in their homes. Here’s to many more years of collaboration, inspiration, and success—thank you for being such a vital part of the Dixie Belle family! Click here to find a Dixie Belle retailer near you: https://retailers.dixiebellepaint.com/.
For more information on becoming a Dixie Belle retailer, check out our blog, Become a Dixie Belle Retailer and Increase Revenue.
Loved reading these inspiring stories and learning more about these retailers. Their furniture, cabinetry and door hangers are all so well done. It’s always so personable to learn about someone’s backstory.
Thank you so much for your kind words! 😊 We’re so glad you enjoyed reading about our amazing retailers. Their passion and talent really shine through in their work, and it’s wonderful to hear that their stories resonated with you! 💙✨